Bon Jovi saluted Ukraine this week after images of Ukrainian civilians preparing for war to the tune of “It’s My Life” went viral on social media.
In the clip – which has amassed more than 2 million views on Twitter alone – dozens of community members in Odessa, Ukraine, dance to the Bon Jovi anthem while filling sandbags on a beach and loading them into an orange truck. One person can even see drums playing on a makeshift stage as Jon Bon Jovi’s gruff voice blares from the speakers.
After Olexander Scherba, Ukrainian Ambassador to Austria, tagged Bon Jovi in a video residents of Odessa gathering “fortifications and preparing for battle,” the rock band responded on Tuesday with a poignant lyric from the 2000 hit.
“This is for those who held on…” the group tweeted with the video and the hashtag #SlavaUkraini, which means “Glory to Ukraine”.
On Wednesday, a crowd of Ukrainians thanked Bon Jovi for its support in a follow-up video filmed on the same beach in Odessa.
“A big thank you @BonJovi from the free citizens of independent Ukraine, who have united for one purpose – to protect our city and our country,” the clip said. At the end of the video, the civilians cheer and shout, “It’s! My! Life!”
Bon Jovi members are among several entertainment luminaries who have supported Ukraine through social media posts, award statements, donation campaigns and blue-and-gold solidarity pins since the Russian president Vladimir Putin launched an invasion of the country last month.
In February, former Twisted Sister frontman Dee Snider also endorsed Ukrainians using his song “We’re Not Gonna Take It” as a battle cry during the invasion.
Other stars to show up for Ukraine in recent weeks include Mila Kunis and Ashton Kutcher, who have raised over $35 million for Ukraine aid; Brian Cox, who condemned the war at the Screen Actors Guild Awards; and Benedict Cumberbatch, who expressed a desire to house Ukrainian refugees.
“It’s what I’m trying to do to show that I stand with my siblings who are going through this,” actor Cumberbatch told the BAFTAs earlier this month. “But we all have to… do more than wear a badge.”